Flexible Magnetic Strip

Flexible magnets strips are used in a wide variety of applications and products.  Rochester Magnet has the experience to quickly and efficiently convert flexible magnet materials to your specifications.  Whether plain or with a specific adhesive to scored on a roll or cut pieces, we can deliver the solution for your project. Be sure to check below for flexible magnetic strip specifications and options.

Download Our Flexible Magnet Capabilities Brochure

Getting Started

Whether you are looking for a common size and/or shape or require a completely custom configuration, the process of selecting a flexible magnetic strip starts the same way.  The steps below provide a way to specify your magnet or serve as a starting point for a quotation for a custom order.  You can order from our "Quick Ship" products in our On-line Store or Contact Us to help you select the right flexible strip magnet design an approach that works for you.  It all starts with a few key attributes below:

Step 1 - Magnetic Strip Material Options

Select Magnet Thickness & Width 

These basic parameters define the magnet's fundamentals and direct us toward the raw material required. 

A range of thicknesses from 0.020(in) to 0.120(in) are available for Flexible Strip Magnets.

Standard Product Pull Force and Weight
Thickness (in) Magnetic Pull
"Quick Ship"Standard Energy Magnetic Pull
High Energy*
Standard Length (ft) Roll Weight3" Wide Roll (lbs)
.020 6.2   10.1 200 20
.030 8.5 Online onlineStoreIconStore 13.8 200 30
.045 9.1   14.8 200 45
.060 11.8 Online onlineStoreIconStore 19.2 100 30
.085 14.2   23.1 100 42
.120 16.3 Online onlineStoreIconStore 26.5 100 60

* Minimum pounds of pull per lineal foot of 1" wide strip at zero air gap.

pole configurations2Pole Configurations

Standard Flexible Magnets are MultiPole Single Faced Magnetized.  The image to the right shows this configuration which is applicable to most applications (Multipole One Face).

Other options are available (to the right) for arranging the poles on a flexible magnet.  If your project calls for specific magnetization, Rochester Magnet can also accommodate this requirement.


Matched Pole Strip

Matched Pole strip is available for magnet face to face applications.  When a magnetic receptive surface is not available, Matched Pole allows face to face without the challenge of aligning poles. Contact us for details. See More at Solutions for Signs and Displays.

High Energy and Nitril Butile for "Special Applications"

Need more strength for your flexible strip?  - You may require a High Energy magnet.

Have a high temperature application or require chemical / solvent resistance? - Nitrile Butile Bonded Magnet may be right for your project.

Quick Ship Available On-line

Ready to ship standard stock sizes and lengths available for Quick Ship.

As always, custom sizes are easily available by request.  

Call 585.385.5554 or Contact Us to get exactly what you need.

Step 2 - Adhesive Laminate Options

Select An Adhesive or Laminate

When selecting the right flexible strip magnet it is important to know that your application determines whether you need a pressure sensitive adhesive or other material laminated to the magnet. The options are identified below. 

Plain Adhesive Laminate
No Coating PSA: Rubber Vinyl: Matte White
No Laminate PSA: Acrylic WOWO
  PSA: Foam UV Matte White
    Vinyl: Colors

Application of vinyl to the magnet material can be provided alone or in conjunction with adhesive on the other side.
Six standard colors are available for vinyl lamination:
White, Black, Blue, Yellow, Red and Green

Fundamental Best Practices for Care and Application of Adhesives


Step 3 - Cut and Scoring Options

Select Length and Cut vs Score Options

Strips can be cut or scored to suit specific applications.  Cut strip is neatly boxed for individual piece use and storage.  

Scored material leaves the magnet intact on the adhesive and release liner.  One advantage to scored materials is that it is still in roll form and therefore easier to handle and store.  Simply remove pieces as needed without having to meticulously remove the liner.

Cut Through

The blade cuts clean through the magnet and the release/lamination to create individual pieces.

Clean Score

Through magnet and adhesive, yet not through the adhesive release liner.

Partial Score

Incomplete cut through magnet and are separated into individual pieces by bending them at the score line.

Through Laminate

Allows separation of the release liner from the adhesive/magnet.


In addition, to the straight cut options identified above, we can custom die-cut in standard design or your specific shape.

Please contact us to discuss your specific requirements.

Let Us Assist You!

Our magnet experts will help you get exactly what you need – custom or stock – in record time with great quality at a very competitive price.


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